13th Annual Symposium
Save-the-date: June 12-14, 2024 | College Park, MD

Workshop B – 2022

Artists as Entrepreneurs – “Strategies for Expanding Entrepreneurship in The Arts and Cross-Campus Collaboration”

Meet at 12:30 PM at Reception Desk


Cleveland State University, School of Film and Media Arts, 1375 Euclid Ave 6th floor, Cleveland, OH 44115


The arts contribute $764 billion to the U.S economy, more than agriculture, transportation, or warehousing. The arts employ 4.9 million workers with more than $370 billion in earnings and export $20 billion more than imports, providing a positive trade balance. This data confirms that the arts play a meaningful role in our daily lives, including our jobs, the products we purchase, and the experiences we share.[i]

The pre-conference workshop, Artists as Entrepreneurs, will provide a guided tour of Cleveland’s unique arts and cultural collaboration. The tour will feature the Playhouse Square, The Idea Center®, and Cleveland State University’s (CSU) School of Film and Media Arts. After the tour, you will learn how the arts contribute to Cleveland, Ohio’s knowledge-based and creative thinking economy.

Hear from a panel of subject matter experts who have integrated entrepreneurship into the arts programs at their universities. Workshop leaders will share their top strategies for expanding entrepreneurship and cross-campus collaboration in the arts and provide actionable insights.


1:00 pm
Tour of Playhouse Square, Idea Center® and CSU Film and Digital Art School
1:45 pm
Lunch Box provided from Sittoo’s
2:00 pm
impact of arts on the economy and how the arts contribute to a knowledge-based and creative-thinking economy in Cleveland
Jeremy Johnson, President and CEO, Assembly for the Arts
2:20 pm

Panel: How Universities are Bringing Together the Arts and Entrepreneurship


Colette Hart, Senior Director, Centers for Outreach and Engagement, Center for Innovation and Entrepreneurship, Cleveland State University


Bryan Bowser, Program Director and Associate Professor, Arts Management and Entrepreneurship, Baldwin Wallace University

Cigdem Slankard, Director and Professor, School of Film and Media Arts, Cleveland State University

Lynn Buchinsky, Manager, Weston Ideation Lab, Monte Ahuja College of Business, Cleveland State University

Kathryn J. Heidemann, Chief Academic Officer, Dean of Faculty + VP of Academic Affairs, Cleveland Institute of Art

Nick Petrella, Assistant Professor, Arts Entrepreneurship,
College of the Arts, Kent State University

3:45 pm
Open Discussion and Networking

i www.arts.gov/news/2018/arts-contribute-more-760